Website2016
Addict Gang Website
WordPress website for Addict Gang, a Trinidad-based streetwear brand, built to establish their online presence and showcase the label's identity.
Addict Gang is a Trinidad-based streetwear brand. They needed a site to match their identity — raw, clean, and direct. No bloat, just the brand.
Approach
Built on WordPress with a theme customized to reflect the label's visual language. The focus was on showcasing their gear and getting the tone right. Streetwear sites live or die on how they feel, so the design choices were deliberate — dark palette, bold type, minimal chrome.
What was built
- WordPress site with custom theme modifications
- Product display and lookbook layout
- Mobile-responsive design
- Brand-consistent typography and color direction
